Samsung’s Strategy: Free Galaxy S25 and Gemini Advanced

Samsung may counter Apple's AI with its Galaxy S25, potentially offering the revolutionary Gemini Advanced for free to enhance user experience.
The Samsung Galaxy S25 Set to Elevate AI Capabilities
The tech world is on the verge of welcoming the Samsung Galaxy S25, Samsung’s latest flagship, which is likely to be unveiled soon. This highly anticipated smartphone promises a wealth of features driven by artificial intelligence (AI).
Partnership with Google to Boost AI
Samsung aims to outdo last year’s AI tools. To achieve this, the company might partner with tech giant Google. The Galaxy S25 is expected to provide free access to Google Gemini‘s advanced AI models. According to Android Authority, a code analysis in a Google app beta suggests that free trial subscriptions could be available for new Galaxy S25 models.
Tiered Access to Google Gemini Advanced
While not a first—last year’s Google Pixel 9 Pro included a one-year subscription to Gemini Advanced—Samsung plans a more tiered approach to accessing Gemini Advanced. Code snippets indicate varying trial periods for different models. For instance, the Galaxy S25 might offer a three-month trial, the Galaxy S25 Plus might include six months of access, and the Galaxy S25 Ultra could provide a full year of AI service trial.
A Major Leap Forward for Samsung
AI has become a pivotal focus for smartphone manufacturers, with Samsung leading the charge. Last year’s launch of the Galaxy S24 introduced Galaxy AI tools focused on image generation, writing features, and other AI-driven functionalities. Incorporating access to Gemini Advanced would significantly boost the AI capabilities of Samsung’s new phones.
The exact launch date of the Galaxy S25 has not been announced, though flagship product announcements typically occur early in the year. Rumors suggest the Galaxy Unpacked 2025 event might take place on January 22. If true, an official confirmation should be imminent. Enthusiasts are eager to see if Gemini Advanced will be a featured capability in the Galaxy S25.