Apple vs AltStore: Porn App Battle Shakes iOS Ecosystem

The controversy surrounding the Hot Tub app highlights the ongoing tensions between Apple and AltStore, set against a backdrop of European regulation and sensitive content control.
Controversy Surrounds New Pornographic App
AltStore PAL, an alternative app marketplace, has recently launched the pornographic app Hot Tub for iOS users in the European Union. This move has drawn sharp criticism from Apple, which has raised concerns about potential user safety risks, especially for children.
Apple Strikes Back
In a statement, Apple voiced its “deep concerns” about the app, arguing that such applications could undermine consumer trust in its meticulously built ecosystem over the past decade. “Contrary to the misleading statements from the marketplace’s developer, we do not endorse this app and would never offer it in our App Store,” stated an Apple spokesperson.
AltStore Defends Its Position
Riley Testut, the founder of AltStore, countered the accusations of misleading statements, stating that Hot Tub underwent Apple’s notarization process and was approved by Apple’s staff for distribution through alternative app markets like AltStore PAL. He emphasized that it was this approval that was referenced in AltStore’s communications.
The DMA Comes into Play
Testut also pointed out that the EU’s Digital Markets Act (DMA) does not require Apple to approve apps for distribution, but Apple has elected to do so. However, Apple has expressed frustration with the DMA, which forces it to allow third-party market operators like AltStore and Epic to distribute apps.
Furthermore, Epic, a long-time rival of Apple and creator of Fortnite, recently announced its plans to introduce third-party mobile games in its Epic Games app in Europe. While there is no official link between AltStore Pal and Epic, last year Epic awarded a “MegaGrant” to AltStore to help cover the basic technology fees that third-party app stores have to pay to Apple.